In SMEBOX we always try to find the best tools and tips for small businesses and of course we are watching our competitors and partners around the world. Today we found a great list of 17 tools from Entrepreneur that makes your life as an entrepreneur easier and which can make a difference in your business.
Did you start to promote your products and services with videos yet?
To reach customers and prospects - video is a must in all Social Media channels. In some, like Facebook, the difference between posting a video or just a regular text/image is huge. One report _claims that Facebook grow from 4 billions views to 8 billion views from April 2015 to November the same year.
Quote from Social Media Today
VIDEO POSTS HAVE 135% GREATER ORGANIC REACH THAN PHOTO POSTS
Live is not the only type of video content getting a lot of exposure on Facebook - video posts in general reach a larger audience, on average. According to a study by Social Bakers, the average video post generates 135% greater organic reach, when compared to photo posts.
How to plan the content and scenario of a video
You have to do some of the job yourself - and even if you can hire professionals - you need to have an idea on how to get viewers - but not only to make them view your video - but to take action and move on to the step you want them to. Sign up for a newsletter, download a product or maybe go to a web-shop and order your service.
Struggling with this ourselves we have put together a short video for you that gives you a 6 step guide on How to create a scenario for your video.
Knowledge as a Service is a concept that SMEBOX have been working with as a Guide to provide Entrepreneurs and Business owners in Small Enterprises with "just in time ideas and knowledge".
Watch this Video to learn more about how it works and what to keep in mind - both as an Entrepreneur and a Knowledge Provider.
In "News & Tips" you can discover usable and valuable tips for your Business - written by Entrepreneurs and Business Owners experienced in running a small business.